Minelli gets Cegid's commerce platform for digital retail



Cegid, has signed a new deal to overhaul the IT systems at French footwear retailer, Minelli, in a bid to streamline the business and improve the shopping experience for customers. Cegid is a major provider of business management solutions and a leader in SaaS management solutions. Minelli has opted for the rollout of Cegid’s cloud-based retail software.

The project will allow for a speedier shift towards omni-channel retailing, such as introducing more digital technologies and arming staff with mobile devices to encourage more shoppers into its 226 stores in France, Switzerland, Belgium, Germany, Luxemburg, and Monaco.

The cloud-based retail software will help with everything from stock management to replenishment and sales, including enhanced reporting modules to track performance across the international store estate. Minelli will also deploy Cegid’s financial accounting software and steadily introduce new automated features over a 12-month period, according to Cegid.

“We’re seeing an accelerated shift towards the need for more digital and omni-channel services in retail and more demand for cloud-based software. A SaaS infrastructure will allow Minelli to be more flexible in its international development and to focus on the retail challenges that lie ahead,” Nathalie Echinard, director of the retail business unit at Cegid said.

“We’re delighted to be working with Cegid and its experience in retail and helping brands internationally should answer our multiple needs,” Bertrand Grenier, IT and finance director at Minelli said.

Fibre2Fashion News Desk (GK)

Cegid, has signed a new deal to overhaul the IT systems at French footwear retailer, Minelli, in a bid to streamline the business and improve the shopping experience for customers. Cegid is a major provider of business management solutions and a leader in SaaS management solutions. Minelli has opted for the rollout of Cegid’s cloud-based retail software.





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